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How to use variables in campaign emails?

Variables are added to your messages using the following format: {{ variable_name }}. So a recipient (customer) with nickname "Saud Punjwani" would become {{ nickname }} => "Saud Punjwani"

Available Variables

You can use the following variables for recipients (customer)

  • nickname: {{ nickname }}
  • email: {{ email }}
  • country: {{ country }}

Usage example

Hi {{ nickname }}!, how are you?
I heard you are living in {{ country }}. Awesome!